Hotel Development 11/02/2016 – Bethesda, MD

Walking On Sunshine: Tribute Portfolio Debuts Third Florida Hotel, The Westshore Grand

Tribute Portfolio, part of Marriott International, Inc. (NASDAQ:MAR), today announced its official debut in Tampa with the addition of The Westshore Grand, A Tribute Portfolio Hotel. Marking the brand’s third hotel in the Sunshine State, The Westshore Grand is located in Tampa’s vibrant Westshore business district, bringing its Stay Independent mantra to both leisure and business travelers alike.

Front Desk, The Westshore Grand, A Tribute Portfolio Hotel, Tampa

“At the brand’s inception in April 2015, our members expressed a strong desire to ‘stay independent’ at more locations in Florida. We’ve listened, and are excited to open our third property in the destination in just over one year,” said Brian Povinelli, Senior Vice President and Global Brand Leader for Tribute Portfolio. “With the recently completed renovation, we are confident that The Westshore Grand, A Tribute Portfolio Hotel, Tampa will deliver a truly unforgettable independent Floridian travel experience for our guests and locals alike.”

Newly reimagined by Forchielli Glynn LLC, The Westshore Grand, A Tribute Portfolio Hotel, Tampa has a refreshed look and feel that draws from the rich native history of the city. Native tribes first called the village by the bay “Tanpa,” meaning “sticks of fire;” the design aesthetic for the newly renovated hotel pays homage to the city’s native roots, and a stick design motif is explored in the bent wood lighting pendants installed in the reception area, creating patterned shadows on the ceiling. Likewise, colorful area rugs in the lounge are also derived from the motif of sticks. Indie furnishings throughout the property are eclectic and reference a more modern approach to Tampa’s beachy vibe, incorporating textured fabrics of deep blues and grays with orange accents against neutral backgrounds. The mix is sophisticated, modern, and inviting, with a casual nod to an upscale beach house.

“An optimal destination for business and leisure travelers, The Westshore Grand, A Tribute Portfolio Hotel, sits in Tampa’s Westshore district, within close proximity of the city’s beautiful beaches,” said Craig A. Spencer, CEO of Arden Group. “We are thrilled to officially join Tribute Portfolio, and now that the hotel has completed its full renovation of all 323 guestrooms and suites, we are excited to bring our independent vision for the hotel to our guests.”

Previously known as The Paramount, the updated hotel offers a wide range of upscale amenities for guests, including 323 guestrooms and suites, an expanded bar area, and a refreshed lobby with communal tables for ease of business, as well as several dining establishments such as the No Name Lounge and the award-winning Shula’s Steakhouse. The hotel also provides guests with free WiFi and complimentary pick-up and drop-off at Tampa International Airport.

Independence on the Bay

As with all Tribute Portfolio properties, The Westshore Grand, A Tribute Portfolio Hotel, Tampa features a selection of #independentmoments: distinct design touches and experiences found at each Tribute Portfolio hotel and resort that illustrate what guests love about “staying independent.” These socially-sourced vignettes extend beyond the typical hotel brochure to highlight the secret spots, must-sees and can’t-miss experiences at each Tribute Portfolio property. Guests are also encouraged to share their own #independentmoments throughout their stay at the hotel. The #independentmoments for The Westshore Grand include:

  • Brilliant Bartender: Kyle Haggerty is known for his impeccable attention to detail, passion for the culinary arts and vast knowledge of the history of Tampa, all of which inspire his style of bartending. Kyle creates new, exciting libations for guests every Friday.
  • Cuban Sandwich: Drawing inspiration from the prevalent Cuban culture of the Tampa Bay area, the hotel is proud of its signature dish, served in the lounge.
  • Rooftop Sunset: Sweeping views of the city abound on the hotel’s rooftop; the view is even more impressive when taken in at sunset.

Consumers can learn more and share their own #independentmoments by following @TributePortfolio on Instagram.

An Indie Expansion

Expanding the opportunity for owners, loyalty members, and guests alike to “Stay Independent,” Tribute Portfolio recently announced continued growth within the United States, adding additional independent hotels and resorts in Santa Fe, NM; Coral Gables, FL; St. Louis, MO; Denver, CO; San Diego, CA; and Houston, TX to the collection. The brand also recently announced an expanded international presence, with two new properties in Singapore and Bali. Firmly anchored in the upper upscale category, Tribute Portfolio allows owners to maintain their independent spirit, while benefiting from Marriott’s powerful distribution, loyalty and sales platforms.

Nightly rates at The Westshore Grand, A Tribute Portfolio Hotel, Tampa begin at $144.  For more information, please visit www.tributeportfolio.com.

About Tribute Portfolio
Launched in April 2015, Tribute Portfolio is a collection of aspirational independent hotels around the globe, offering guests and owners the ability to “Stay Independent” whether it’s at boutique resorts or urban destination properties. Tribute Portfolio is proud to participate in the industry’s award-winning loyalty program, Starwood Preferred Guest®, in which members can link accounts with Marriott Rewards® and The Ritz-Carlton Rewards® for instant elite status matching and unlimited points transfer. For more information on Tribute Portfolio, please visit www.tributeportfolio.com. Follow along to Stay Independent: @TributePortfolio on Instagram, @TributePRTFLO on Twitter, tumblr.com/TributePortfolio and www.facebook.com/TributePortfolio.

About Arden Group
ARDEN | group, headquartered in Philadelphia through its discretionary real estate fund platform acquires value-add full-service hotels and class A office properties in major U.S. markets. Since its founding in 1989, Arden Group has purchased $3 billion of real estate and its asset management division has managed more than $5 billion of assets. www.ardengroup.com

Media Contact:
Jacob Taylor
Day One Agency
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Email: Jacob@D1A.com