The Ritz-Carlton, JW Marriott Rank First Among Luxury Brands; The Ritz-Carlton Voted #1 for the Past 7 out of 8 Years
Marriott International luxury brands The Ritz-Carlton Hotel Company LLC, JW Marriott Hotels & Resorts, and W Hotels were all recognized by the J.D. Power 2017 North American Hotel Guest Satisfaction Index Survey for having a high guest satisfaction rating among travelers.
The Ritz-Carlton and JW Marriott tied for the number one position this year, highlighting Marriott International’s dedication to providing an exceptional guest experience to all types of luxury travelers. The Ritz-Carlton was named the #1 luxury brand for the third consecutive year and the seventh time in the past eight years, while JW Marriott, which was ranked third in last year’s survey, increased its overall score by 14 points and advanced to the #1 spot for the first time. W Hotels was also recognized among leading luxury hotels brands for guest satisfaction.
“This prestigious recognition shows that our luxury brands are consistently delivering on their promise to enhance the experience through personalized service and superb amenities. It’s wonderful news to have The Ritz-Carlton and JW Marriott lead guest satisfaction scores in the luxury category, and shows that both brands are a true favorite with their loyal guests,” said Tina Edmundson, Global Brand Officer, Marriott International. “This acknowledgement is mostly a reflection of the incredible work of our hotel teams, who are, at the highest level, anticipating the needs of today’s luxury traveler.”
The J.D. Power study, now in its 21st year, measures overall guest satisfaction across eight hotel segments: luxury; upper upscale; upscale; upper midscale; midscale; economy; upper extended stay; and extended stay. It looks closely at seven key factors to determine guest satisfaction, including the reservation process, check-in/check-out efficiency, guest-room accommodations, food and beverage, hotel services and facilities, and cost and fees.
Marriott International’s luxury portfolio includes The Ritz-Carlton, Ritz-Carlton Reserve, JW Marriott, W Hotels, St. Regis Hotels & Resorts, The Luxury Collection, BVLGARI Hotels & Resorts, and EDITION Hotels.
J.D. Power is a marketing, consumer intelligence, and data and analytics company that helps its clients measure, understand, and improve the key performance metrics that drive their growth and profitability. J.D. Power’s industry benchmarks, unique data and analytics platform and reputation for independence and credibility has established the company as one of the world’s most well-known and trusted providers of Voice of the Customer insights. Established in 1968, J.D. Power is headquartered in Costa Mesa, California, and has offices in North/South America, Asia Pacific, and Europe. For more information on car reviews and ratings, car insurance, health insurance, cell phone ratings, and more, please visit JDPower.com.
Marriott International, Inc. (NASDAQ: MAR) is based in Bethesda, Maryland, USA, and encompasses a portfolio of more than 6,100 properties in 30 leading hotel brands spanning 124 countries and territories. Marriott operates and franchises hotels and licenses vacation ownership resorts all around the world. The company also operates award-winning loyalty programs: Marriott Rewards®, which includes The Ritz-Carlton Rewards®, and Starwood Preferred Guest®. For more information, please visit our website at www.marriott.com, and for the latest company news, visitwww.marriottnewscenter.com. In addition, connect with us on Facebook and @MarriottIntl on Twitter and Instagram.