Courtyard by Marriott today debuted its new 12-part docuseries, “Courtyard: Unstoppable,” which builds on the brand’s continued evolution and shared passion with its guests for never settling and always moving forward. The series, produced in part as a creative collaboration with the Marriott Content Studio and Whistle Sports, will take viewers behind-the-scenes of the football world like never before, showcasing 12 unique individuals that are pursuing their personal and professional passions, exceeding expectations and breaking barriers within their fields.
The docuseries is an expansion of Courtyard’s new “Passion Moves Us Forward” platform and an evolution of the brand’s popular “Courtyard Camera” content series. Offering a rare window into the world of the beloved sport, “Courtyard: Unstoppable” takes a deeper look at the day-to-day lives of the people who make the game possible, and the passion that drives them both during the season as well as the offseason.
“Our guests are passionate, hard-working and disciplined, similar to elite athletes, and we offer them unique opportunities to pursue both their personal and professional passions on the road,” said Michael Dail, Vice President, Courtyard Brand Marketing. “With this new series, we highlight some of the trailblazers in the football world who pursue their passions both on and off the field.”
The premiere episode, titled “Player Turned Agent,” was directed by Emmy nominated, Jessica M. Thompson and features Damarius Bilbo, whom after his NFL career, channeled his love of the sport into opening Revolution Sports Management and representing some of the best talent in the NFL. The pilot episode gives viewers unprecedented access to the NFL Draft directly from the eyes of an agent and first round draftee.
This series is the product of a first-of-its-kind creative collaboration between Marriott and Whistle Sports, the digital entertainment media company specializing in creating positive and inclusive content.
“The Courtyard brand has set a very high standard for brand storytelling over the last few years. We’re proud they selected Whistle Sports with such a bold creative approach that challenged us to surface authentic human interest stories, and then present those stories in such a visually compelling format” said Paul Kelly, Chief Revenue Officer of Whistle Sports.
Stay tuned for more information on “Courtyard: Unstoppable” and its upcoming episodes, which will continue to debut throughout the year by visiting Courtyard.com/NFL or via Facebook Watch. For more information on Whistle Sports, please visit www.whistlesports.com.
ABOUT COURTYARD BY MARRIOTT
Courtyard is the hotel brand of choice for ambitious and enterprising guests who see business travel as a driver of personal fulfillment and professional growth. Courtyard provides opportunities for guests to pursue both their personal and professional passions on the road. With more than 1,100 locations in over 50 countries and territories, Courtyard is proud to participate in the industry’s award-winning loyalty program, Marriott Rewards® which includes The Ritz-Carlton Rewards®. Members can now link accounts with Starwood Preferred Guest® at members.marriott.com for instant elite status matching and unlimited points transfer. For more information or reservations, visit courtyard.marriott.com, become a fan on Facebook or follow @CourtyardHotels on Twitter and Instagram.
ABOUT MARRIOTT CONTENT STUDIO:
The Content Studio connects with today’s travelers by producing original stories that inspire, inform and entertain. The Content Studio is a part of a Next Gen marketing ecosystem, Marriott Creative + Content Marketing, pushing the boundaries by developing and distributing compelling content that seamlessly connects with and engages modern-day travelers through its vast distribution network. Through a high-impact emotional storytelling approach, The Content Studio ignites the passions of travelers and inspires global travel and exploration.
ABOUT WHISTLE SPORTS:
Whistle Sports creates, curates and distributes entertainment content that focuses on creativity, humor and skill. As a company born into a collaborative, digital world, Whistle Sports approaches programming though a social first lens to entertain, engage and inspire today’s generation. From scripted shows to user generated content, Whistle Sports collaborates with brands, creators, athletes and tastemakers to produce engaging video content. Join the community and discover Whistle Sports latest series on YouTube and Facebook Watch.