Tina Edmundson is Global Officer, Brand & Marketing at Marriott International, where she leads the company’s global brand and marketing organizations. In this role, Edmundson oversees Marriott International’s 30 diverse and experiential hotel brands, as well as Brand, Loyalty & Portfolio Marketing, in addition to Marketing Channels & Optimization. Working closely with the company's global development team, Edmundson is setting a new industry standard for creativity and innovation in experiential luxury and lifestyle travel. She plays a crucial role in helping ensure that each brand remains culturally relevant and resonates with the diverse and evolving mindsets of travelers around the world.
In her previous role of Global Brand Officer & Luxury Portfolio Leader, Edmundson played a central role in the development and sustainability of the company’s 30 hotel brands around the globe by redefining and executing innovative, industry-leading and cutting-edge global brand strategies for the company’s expanded portfolio. The brand portfolio includes a prestigious luxury portfolio that encompasses eight of the world’s most desirable and coveted luxury hotel brands; The Ritz-Carlton, Ritz-Carlton Reserve, BVLGARI Hotels & Resorts, St. Regis Hotels & Resorts, EDITION, The Luxury Collection, JW Marriott and W Hotels Worldwide.
Prior to joining Marriott International, Edmundson served in numerous leadership roles with Starwood Hotels & Resorts, including as Senior Vice President of Brand Operations for Starwood’s Luxury and Lifestyle Division.
Edmundson is a graduate of the University of Bombay, India, and earned her MBA in Hotel & Restaurant Administration from the Conrad N. Hilton School at the University of Houston. She currently resides outside of Washington, D.C. with her husband and daughter.