Bumble, the female-first networking app, and Moxy Hotels, Marriott International’s playful experiential brand, have teamed up to launch ‘BumbleSpot #attheMoxy’ – fun, empowered locations at select Moxy Hotels nationwide where Bumble users can bring their connection from the digital sphere to real life. BumbleSpots are places that have been verified by Bumble as inclusive environments to meet your Bumble connections – across dating, friendship and professional networking. Moxy Hotels is Bumble’s first nationwide partner to be designated as a BumbleSpot, and more BumbleSpot locations will launch across the United States and Canada over the next year.
BumbleSpot #attheMoxy will officially launch in New York at the new Moxy Hotel in the Financial District on November 13th. The evening will be hosted by actress, philanthropist, and entrepreneur Jaime King with music by sisters and DJ duo Coco & Breezy. Events will follow in Chicago on November 15th with DJ and founder of Style Native Brandi Cyrus and Wells Adams, who will host their “Your Favorite Thing” podcast live onsite. The Denver event will be held on November 29th with model, activist, and founder of the “No Wrong Way Movement” Denise Bidot. Guests at the launch events, which are open to Bumble users, will have access to Bumble’s famous Profile Doctors, who will help them get the Bumble profile seal of approval, inclusive of professional headshots taken onsite, and improv workshops with Moxy partner Upright Citizens Brigade to learn skills to break the ice on a Bumble connection. Five additional Moxy locations will participate in BumbleSpot offerings through the end of the year, including hotels in Seattle, New Orleans, Tempe, New York Times Square, and Minneapolis.
“At Bumble, we’re more than just a dating app – we’re a mission-driven platform that connects people across the most important relationships in their lives in love, friendship and business. We’ve worked so hard to cultivate a safe and empowering community online and we’re always looking for opportunities to help our users bring those connections to life,” said Andee Olson, director of partnerships at Bumble. “The idea for BumbleSpot is to create a network of physical locations across the US and Canada that support our mission to end misogyny and empower women in their relationships across all aspects of life. We’re excited to launch BumbleSpot in partnership with Moxy Hotels and we’re excited for the future of this program.”
Bumble users and Moxy guests visiting BumbleSpots through the end of the year will experience a number of fun offerings and benefits, including food discounts and a custom drink menu of 2-for-1 specialty cocktails from “My Fair Lady” to the “Stinger,” for those who show the Bumble app upon ordering. Moxy’s complimentary work spaces will also be available for Bumble Bizz users to empower the entrepreneur on the go. Additionally, there will be fun twists on some of Moxy’s regular bar programming, such as giant Jenga with Truth or Dare quotes on Jenga bricks to break the ice.
Moxy NYC Downtown’s Recreation
“Moxy is a hotel centered around play. We believe you can discover more about a person in an hour of play than a year of conversation. What a better place to put down your phone and meet a connection face to face?” said Toni Stoeckl, Global Brand Leader, Moxy Hotels and Vice President, Distinctive Select Service Brands, Marriott International. “Many of us are connected to our phones and technology 24/7, so we wanted to work with Bumble to encourage people to feel empowered to take the plunge and reap the benefits of meeting a connection in real life. Moxy lobbies are designed to provoke you to play, providing the perfect setting to break the ice, whether it’s a date, meeting a new friend or business connection.”
Bumble was first founded to challenge the antiquated rules of dating. Similarly, Moxy threw out the hospitality rulebook and challenged the status quo. Together, these two brands are a perfect match to encourage people to come out from behind their screens and take their digital connections into real life – whether that be a date, a friend or a business connection.
Bumble is free and available to download in the App Store and Google Play.
Since its launch in 2014, Bumble has grown to become one of the most relevant social networks worldwide. Today, Bumble, the “female first” app with over 42 million users, connects people across dating, friendship and professional networking. No matter the type of relationship, women make the first move on Bumble. Bumble recognizes the importance of relationships and how crucial they are to a healthy, happy life. They’ve built their platform around kindness, respect, and equality – and their users play an important part in that. Bumble holds its users accountable for their actions and has zero tolerance for hate, aggression or bullying. Bumble is available in 160 countries. Since 2014, Bumble has facilitated over half a billion women-led first moves and over five billion messages sent. Bumble is free and available in the App Store and Google Play.
About Moxy Hotels:
Moxy Hotels is Marriott International’s new millennial-focused brand that debuted in September 2014 with the opening of the Moxy Milan. A boutique-hotel concept for the next-Gen traveler, Moxy is a fresh and innovative brand combining stylish design and approachable service at an affordable price point. With tech-enabled rooms, vibrant lobby spaces and warm, modern service, Moxy aims to surprise travelers with a thoughtful, spirited and fun guest experience. Moxy Hotels is proud to participate in the company’s award-winning loyalty programs – Marriott Rewards®, The Ritz-Carlton Rewards®, and Starwood Preferred Guest® (SPG). The programs, operating under one set of unparalleled benefits, enable members to earn points toward free hotel stays, achieve Elite status faster than ever, and seamlessly book or redeem points for stays throughout our loyalty portfolio of 29 brands and more than 6,700 participating hotels in 129 countries & territories. To enroll for free or for more information about the programs, visit members.marriott.com. To learn more about Moxy Hotels, visit www.MoxyHotels.com.
Victoria Hart, Marriott International