W Hotels 01/22/2019 – NEW YORK

Detox. Retox. Repeat. W Hotels Announces 2019 Fuel Weekends Lineup

Bootcamp on the beach. Mountaintop movement class. Paddleboard pilates. A W Hotels FUEL Weekend means working out never feels like work. W Hotels Worldwide is pumped to announce the official 2019 schedule of FUEL Weekends – fitness-focused vacation packages that combine celebrity workouts, killer parties, delicious and healthy cuisine and unforgettable adventures all at one stunning W destination. Turning the typical fitness retreat model on its head, FUEL Weekends are powered by the brand’s DETOX. RETOX. REPEAT. philosophy to give guests everything they need for a life in balance. Whether you crave time in the sand or the snow, W has it covered with five fabulous locales this year: the just opened W Costa Rica – Reserva Conchal (Feb. 28 – Mar. 4); the soon-to-open W Dubai – The Palm (Apr. 11 – 14); W Koh Samui (Jun. 20 – 23); and the soon-to-open W Aspen (Aug. 23 – 26) and W Muscat (October).

Joe Holder leads a workout at the first-ever FUEL Weekend held at W Punta de Mita in May of 2018. Photo Credit: W Hotels Worldwide

Following the success of the inaugural FUEL Weekends at W Punta de Mita and W Verbier last year, W is gearing up for the next round which takes the series on a sprint around the globe. From sunrise sun salutations to surf sessions and zip lining adventures, FUEL Weekends offer customizable schedules of next-level phys ed, designed to motivate, educate and inspire a balanced lifestyle that is both invigorating and indulgent. Each FUEL Weekend includes world-class workouts with the hottest wellness experts, exclusive cocktails and cuisine that are fresh, light and bright and, of course, plenty of dreamy downtime at W WET Decks (pools) and AWAY Spas. No lonely gym and mealtime routines here, FUEL Weekends gather guests together for pulse-racing classes, delectable (not sinful) meals, craft cocktails and midnight beats under the stars.

“Our guests work hard but they play even harder,” says Anthony Ingham, Global Brand Leader, W Hotels Worldwide. “Our FUEL Weekends are designed specifically for this type of  lifestyle – one that starts with a 7 AM workout and ends with one last round while dancing at midnight. This year, the backdrops for our weekends include four brand new W Escapes – W Costa Rica, W Dubai – The Palm, W Aspen and W Muscat – as well as the jaw-dropping scene at W Koh Samui.”

DETOX: SWEAT IT OUT

When guests are ready to get to work, FUEL Weekends offer daily options for well-rounded workouts in multiple disciplines including yoga, movement + mobility, high intensity (HIIT), and bands + resistance. At the helm of FUEL Weekend classes are well-known, high-energy instructors who lead pro-level lessons (and stick around for the afterparty). Experts at W Costa Rica will include:

  • Jonathan Leary: Dr. Leary is a concierge wellness doctor (the first and only!) turned entrepreneur and the creator of Remedy Place, a new type of health club that is launching in LA, combining hospitality, experience and balance to health regimens.
  • Y7: Co-founder and CEO, Sara Levey, and top trainer Joanna Cohen bring sweat drippin’ and beat bumpin’ to yoga.
  • Barry’s Bootcamp: The original cardio & strength interval workout, Barry’s Bootcamps are immersive, high energy and the fastest, most fun way to get fit.
  • Bec Donlan: Creator of Sweat with Bec, Bec Donlan caters to the health-conscious, party-goer who loves a celery juice just as much as a tequila soda.
  • Ely Peñas: Creator of Stand Up Paddlebord (SUP) Pilates, a fusion of Pilates and yoga on a stand-up paddle board, Ely’s classes combine a perfect combination of core strengthening, stretching and mind body balance.

Can’t get enough? As the ultimate experts in customized, experiential travel (from FUEL Weekend fitness retreats to WAKE UP CALL music festivals), W always has more in store. At this year’s first FUEL Weekend, guests at W Costa Rica can choose their own additional adventures including jet skiing, surf lessons and private personal training. In addition, guests can round out the jam-packed weekend with beach volleyball, a catamaran excursion or dance to beach club beats at Zona Azul, the hotel’s private beach club.

RETOX: SOAK IT IN

There’s no such thing as cheating the routine at a FUEL Weekend. W believes hard work should be rewarded, so indulging one’s taste buds after an invigorating workout is a must. From welcome cocktails and light bites upon arrival to open bar sessions set to world class DJs and late night, poolside parties, every FUEL Weekend is designed to be savored. At W Costa Rica, FUEL guests can expect tropical eats as well as El Monte Verde, the hotel’s adult take on our favorite juice pouches from childhood made with gin, mangosteen and cas fruit.

DO IT AGAIN: REPEAT

Want to do it all? Make a break for it. The Detox. Retox. Repeat VIP package is a one-stop all-access pass for members of Marriott Rewards, Starwood Preferred Guest and The Ritz-Carlton Rewards looking to up their workout week. This one-of-a-kind experience comes with two tickets to the full FUEL Weekend itinerary plus a jet ski excursion, personal training session and swag bag of exclusive take-home amenities to keep guests fueled up well after the workout is over. Bidding starts at 50,000 points and is open now through February 1, 2019. Members can click here to place a bid.

Ready, set, go! W Costa Rica’s FUEL Weekend is now available for booking at: https://w-hotels.marriott.com/about/fuel/fuel-costa-rica/. Rates for the FUEL Weekend at W Costa Rica start at $1,449 USD per person for double occupancy rooms and $2,099 USD per person for single occupancy rooms.

Follow @WHotels on Twitter and Instagram for more updates and announcements.

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About W Hotels Worldwide
Born from the bold attitude and 24/7 culture of New York City, W Hotels, part of Marriott International, Inc., has disrupted and redefined the hospitality scene for nearly two decades. Trailblazing its way around the globe, with over 50 hotels, W is defying expectations and breaking the norms of traditional luxury wherever the iconic W sign lands. With a mission to fuel guests’ lust for life, W ignites an obsessive desire to soak it in, live it up and hit repeat. The brand’s provocative design, iconic Whatever/Whenever service and buzzing Living Rooms create an experience that is often copied but never matched. Innovative, inspiring and infectious, the brand’s super-charged energy celebrates guests’ endless appetite to discover what’s new/next in each destination, to see more, feel more, go longer, stay later. For more information on W Hotels, visit whotels.com/theangle or follow us on Twitter, Instagram and Facebook. W Hotels Worldwide is proud to participate in the company’s award-winning loyalty programs – Marriott Rewards®, The Ritz-Carlton Rewards®, and Starwood Preferred Guest® (SPG). The programs, operating under one set of unparalleled benefits, enable members to earn points toward free hotel stays, achieve Elite status faster than ever, and seamlessly book or redeem points for stays throughout our loyalty portfolio of 29 brands and more than 6,700 participating hotels in 129 countries & territories. To enroll for free or for more information about the programs, visit members.marriott.com.

Media Contact:
Bre Metcalf-Oshinsky
THINK
boshinsky@thinkpublicrelations.com